Fin Ho Tra promotes promotion of Northwest tea culture to young people

In the context of increasing demand for natural products, Fin Ho Tra is becoming a bright spot when harmoniously combining traditional values and experience modern style, helping highland tea culture get closer to the young generation of Vietnam.

Tea experience space in the style of “village”

Newly, Fin Ho Tra launched the mini tea space in store, inspired by highland wooden houses. The highlight of the space is:

• The faint scent of tea creates a feeling of relaxation.

• The kettle simulates traditional style.

• The image of the village, terraced fields and ancient Shan trees recreates the truth.

This model quickly attracted the attention of young people who love nature and like purity.

Trend “clean drink – live green” promote organic tea

According to internal surveys, the number of customers looking to buy clean tea – with little interference – without fragrance increased sharply in the past quarter. Fin Ho Tra responded by:

• Maintaining natural farming standards.

• Do not use pesticides or growth promoters.

• Manually collect to keep the tea flavor intact.

This helps the brand’s tea lines become a safe choice for families, office workers and long-time tea players.

Fin Ho Tra opens a tea making workshop for the tea-loving community

In parallel with product development, Fin Ho Tra also organizes regular workshops, helping customers:

• Learn to distinguish between Shan tea and green tea.

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